Thanks go to a friend whose joke idea was: "FinishYerDamnDinnerSoYouC
My response was: "SkipDinner-StraightToCake.com"
After I really thought about it, the name Straight to Cake (So good, you'll skip dinner) was perfect, and luckily no one else was using it.
The prize for coming up with the winning name (or in this case inspiring it)... an awesome cake. The timing worked out that my friend's son was turning 4 1/2 and very excited about a half birthday. So, I made him a half birthday cake using his favorite colors. It's simple and silly, which I think is exactly what my friends were looking for.